MR. PUFFS TO OPEN FIRST U.S. LOCATION IN ROYAL OAK

Montreal-born Doughpuffs Factory brings the Original Doughnut Hole

to Michigan and launches a chance to Win Free Doughpuffs for Life ROYAL OAK, Mich. — October 2026 — After more than two decades of serving Doughpuffs in Canada, Mr. Puffs is bringing its signature Hot N Fresh experience to the United States.

The Montreal-born dessert brand will open its first U.S. location on October 21, 2026, at 31971 Woodward Ave. in Royal Oak, introducing Michigan to the product at the heart of the company: the Doughpuff, Mr. Puffs’ modern presentation of the traditional Greek loukoumades, described by the brand as the Original Doughnut Hole.

Doughpuffs are made from vegan, yeast-risen batter prepared fresh throughout the day. Fresh batter is mixed every 30 minutes, then each order is fried in canola oil and glazed to order. The result is a crisp golden exterior with a light, airy center. Boxes are offered in sizes of 12, 30 and 50.

WIN FREE DOUGHPUFFS FOR LIFE!

Ahead of the October 21 grand opening of its first U.S. location, Mr. Puffs is launching its Free Doughpuffs for Life campaign, inviting the community to help @MrPuffsUSA reach 50,000 followers.

The celebration will grow along with the community, with new winners unlocked as @MrPuffsUSA reaches designated follower milestones. At 1,000 followers, two winners will each receive six free Doughpuffs for life, with additional winners selected as the account reaches new milestones. As the community grows, the prizes get bigger, progressing from six free Doughpuffs to 12 Doughpuffs, medium boxes and ultimately large boxes for life.

In total, 36 winners could receive Free Doughpuffs for Life as @MrPuffsUSA makes its way toward 50,000 followers.

Official entry requirements, eligibility and lifetime prize redemption terms will be available in the campaign's official rules.

“I started Mr. Puffs with a dream and a vision: to introduce the original doughnut hole to the world community and to unite us all one Doughpuff at a time,” said Founder and CEO Pandelis “Billy” Siounis. “Royal Oak is the beginning of a new chapter for us. We want every person who walks through our doors to leave with more than dessert — we want them to leave with a memory.”

A DOUGHPUFFS FACTORY EXPERIENCE

The approximately 1,000-square-foot Royal Oak store is designed as an open-style “Doughpuffs Factory,” allowing customers to see the mixing, proofing, frying and glazing process. The menu will also include its signature Mount Olympus and Frozen Greek Yogurt.

“Mr. Puffs is about more than dessert — it’s about the experience,” Siounis added. “Our busy bees are hard at work making fresh batter, frying each order and glazing it right in front of our guests. Our mission is to create a moment people want to share with their friends and loved ones.”

BEE THE BEE!

Bee Unique • Bee Selfless • Bee Humble • Bee Hardworking • Bee Friendly • Bee the Difference!

Mr. Puffs says the philosophy reflects the company’s focus on hard work, community and creating a welcoming experience. The Royal Oak team plans to create local jobs, support schools and nonprofits through its Puffs for Funds program, offer catering and make its food truck available for events.

“Michigan is a natural fit for Mr. Puffs,” said Siounis. “We want to become a place where families, friends and neighbors come together, have fun and enjoy something delicious. So follow the bee, find our hive and discover the reward.”

FROM MONTREAL TO ROYAL OAK

Mr. Puffs was founded in Montreal in 2004 by Pandelis “Billy” Siounis, who began selling Doughpuffs at local festivals using his mother’s recipe. The business grew from a tent to a food truck, then to storefronts across Canada. The brand later appeared on the Canadian television series Dragons’ Den and expanded to Athens, Greece.

The brand connects the Doughpuff story to loukoumades and their ancient Greek tradition, including their association with victors at the ancient Olympic Games. Royal Oak represents the next chapter in that journey and Mr. Puffs’ entry into the U.S. market.

Metro Detroit residents have already had a preview: the bright orange Mr. Puffs food truck joined the Woodward Dream Cruise, where the team introduced the brand and distributed Doughpuff coupons for guests to redeem after opening. Leading up to the October 21 grand opening, the Mr. Puffs food truck is expected to continue visiting locations across Metro Detroit, giving the community additional opportunities to experience the brand before the Royal Oak store officially opens.

OPENING DETAILS

ABOUT MR. PUFFS

Founded in Montreal in 2004 by Pandelis “Billy” Siounis, Mr. Puffs is a dessert brand built around Doughpuffs, its presentation of traditional Greek loukoumades. Its vegan Doughpuff batter is made fresh throughout the day and is egg-free, lactose-free, peanut-free and cholesterol-free, with no trans fat. Mr. Puffs also serves its signature Mount Olympus and Frozen Greek Yogurt.

MEDIA CONTACTS

Lana Mini | Marx Layne & Company

lmini@marxlayne.com | 248-589-6777

Ben Curry | Marx Layne & Company

bcurry@marxlayne.com | 248-589-6777

FOLLOW THE BEE TO SWEETNESS!